One of Europe’s most prolific minds of the last 40 years and icon of the Italian entertainment scene, Luciano De Crescenzo’s story began in Naples as an IBM engineer with an ordinary life for 20 years. Feeling unsatisfied with the mundane routine of corporate prison, he embraced the power of his thoughts to transform his life and the culture of the people around him. This film is a journey to discover the original ‘most interesting man in the world’, who through his life, his work and his thoughts, inspires and reminds us all of the precious qualities that make life extraodinary.